GTM Engineer - Marketing Systems & intelligence
Zivver
Marketing & Communications
Bulgaria
EUR 45k-54k / year + Equity
We are seeking a technically skilled and automation-first GTM Engineer to own, monitor, and continuously improve the full lifecycle of lead routing and marketing attribution reporting across our 5+ brand portfolio globally.
This is not a traditional operations role. Every inbound lead must be captured, enriched, routed, and reported – reliably, instantly, and without manual effort. You will design and operate systems that automate lead handling, safeguard data integrity, and deliver actionable insights to Sales and GTM teams across regions.
You won't just maintain processes – you'll build AI-enhanced, automation-powered workflows that make them faster, smarter, and acquisition-ready.
Requirements
- 5+ years of experience in Marketing Operations, Sales Operations, orRevOps, ideally in multi-brand or multi-region contexts
- Deep hands-on expertise with HubSpot and Salesforce CRM – mandatory for this role
- Familiarity with SalesLoft, ZoomInfo or similar enrichment and engagement tools
- Proven ability to design, monitor, and optimize lead-routing workflows across diverse brands, products, and teams
- Demonstrated use of automation platforms (n8n, Make, Zapier) and AI/LLM tools to streamline operations, eliminate bottlenecks, and scale processes
- Strong project management skills – confident navigating complex stakeholder landscapes, priorities, and acquisitions
- Excellent communication and alignment skills – able to identify issues early, explain them clearly, and drive structured resolutions
- A proactive, data-driven builder mindset – always looking for ways to optimize efficiency, scale impact, and innovate through systems, not headcount
Responsibilities
- Own and monitor daily lead-routing operations across 5+ brands, ensuring accurate and timely assignment to SDRs and AEs
- Proactively detect, flag, and resolve routing issues before they impact revenue – build alerts and automation to minimize lead loss
- Design, manage, and continuously improve HubSpot and Salesforce routing logic to match complex brand, region, and product segmentation
- Ensure complete campaign attribution and source metadata is captured and passed through all systems
- Build and maintain reliable reporting flows across brands, automating dashboards and status updates for global and regional teams
- Use automation platforms (e.g., n8n, Make, Zapier) and AI tools to reduce manual steps in routing, QA, and reporting
- Collaborate cross-functionally with SDR teams, GTM managers, Sales, Sales Ops and maintain alignment with global operations
- Support new brand acquisitions by quickly integrating them into the lead-routing and reporting framework
The Values That Define Us
- Execution – We deliver results with focus, ownership, and consistency. Our teams take initiative, solve challenges proactively, and continuously optimize how we work to create meaningful impact for our customers.
- Transparency – We communicate openly and clearly, ensuring stakeholders have the information they need to make informed decisions. We foster a culture of trust, welcome feedback, and embrace accountability in everything we do.
- Integrity – We uphold the highest standards of honesty and responsibility. Our teams act ethically, consistently honor commitments, and build trust through principled, reliable actions.
Compensation Range
- Annual Base Salary Range: €45,00 – €54,000
Base pay depends on many factors, such as location, education, experience, and skills. Base pay is only one part of Kiteworks competitive Total Rewards package that can include benefits, perks, equity, and bonuses.
The base pay range is subject to change and may be modified in the future.
Your Workplace: hybrid – work 3 days in our modern office and 2 days remote.
Your Equipment: Mac or Microsoft – you work with the IT equipment of your choice.
Your Health: Stay healthy with our additional health insurance. Stay fit with our Multisport card, subsidized 100% by Kiteworks.
Your KITEWORKS: On-site, stay hydrated, enjoy coffee, tea, snacks and the obligatory fruit basket twice a week. Have fun with our team events and parties. Shop with 200 BGN monthly in Food vouchers.
Your Extra: Stay on top of your game with our competitive compensation package including stock options
Commitment to Equal Opportunity & Inclusion
Kiteworks is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances.
Other Requirements
Ability to meet Kiteworks, customer, and/or government security screening requirements for this role. These requirements include, but are not limited to, the following specialized security screenings:
Kiteworks Background Check: This position requires passing the Kiteworks background check upon hire/transfer and every two years thereafter.
