CRM & Marketing Operations Manager (Senior)
Omi
Marketing & Communications, Operations
Posted on Mar 10, 2025
CRM & Marketing Operations Manager (Senior)
Why this role, Why now ?
Build the Foundations of Omi: As the first Marketing Ops Manager at Omi, you will have a significant impact on go to market strategy and in developing Omi’s international business.
Join Us at a Magical Time: We have recently raised capital and are beginning our international go-to-market efforts. We are accelerating our product development, offering a tremendous opportunity to shape our growth and the products we create. You are joining at the ideal time to make a substantial impact.
Work on Cutting-Edge Technology: Omi is revolutionizing the industry by combining AI, 3D, and eCommerce trends into a truly unique product. Join us and be a part of this exciting journey, pushing the boundaries of what's possible and creating groundbreaking solutions that will define the future of marketing.
Responsibilities
Develop and execute a comprehensive CRM and marketing automation strategy to enhance prospect engagement, lead nurturing, and revenue growth.
Own the development and optimization of sales, revenue, and marketing processes and workflows within the CRM.
Optimize lead scoring models to prioritize leads and ensure seamless handoffs to sales teams.
Create and manage targeted, segmented email marketing campaigns for lead nurturing and reactivation, leveraging profile, behavioral, and engagement data.
Establish robust tracking systems to monitor marketing campaign performance across various channels and touchpoints.
Stay up to date with the latest email marketing and martech ecosystem trends, platform standards, technologies, best practices, and developments.
Create and maintain dashboards and reports (both standardized and ad hoc) to track marketing campaign effectiveness, ensuring results are directly tied to business objectives.
Oversee day-to-day HubSpot operations, including troubleshooting and resolving any data-related issues.
Qualifications
Expertise in HubSpot Marketing Hub and Sales Hub (certifications are a plus).
Experience integrating and working with a marketing and sales tech stack (e.g., Qualified, 6Sense, DemandBase, Salesforce, LeanData).
About Omi Omi is a SaaS allowing companies to create ultra-realistic visuals of their products by modeling their catalog in 3D and inserting their 3D products in real time in the environment of their choice, customizable without technical skills. Over 600 Brands such as Clarins, LVMH or L’Oréal already use Omi for Social Media, eCommerce and even Print and TV. We raised €1M pre-product, €6M million in seed in May 2022, and €13M Series A in June 2024. Moreover, we have strong partnerships with Meta, Shopify, and Nvidia.
Team Our team members and founders are video experts with previous work experience at giants like Facebook, Instagram, Zenly, Deezer, Payfit and Snapchat as well as Shopify, Aircall, Backmarket, Klaviyo.
