Head of Marketing
CluedIn
Join Our Journey in Transforming Data into Insights
At CluedIn, we’re redefining data management with an Azure-native, graph-based Modern Master Data Managment (MDM) platform that makes managing data faster, simpler, and more accessible than ever.
- Our Impact
CluedIn is trusted by industry leaders worldwide to drive transformation and unlock data’s full potential. As the first MDM solution integrated with Azure Open AI, we’re setting new standards in data innovation. - Our Recognition
With Five-Star Gartner Peer Insights Reviews and as Microsoft’s preferred partner in MDM, our solutions integrate seamlessly with Microsoft’s data services, empowering our clients with unmatched capabilities. - Our Vision
We’re building a team of pioneers, innovators, and visionaries. Join our 50-strong, dynamic team and help us shape the future of data management.
The Role - Head of Marketing
As our Head of Marketing, you’ll report directly to the CEO and Founder, Tim Ward, and partner closely with our Global VP of Sales, Bojan Petrovic, to build on early growth and success in the business. Your focus will be on building out our Partnership strategy, specifically with Microsoft, and targeting large Enterprises through ABM and other demand generation strategies to build our customer base and quickly catalyse revenue growth within the business.
What you will do:
- Set and build out Marketing strategy, playbook, and team structure for CluedIn, with a particular focus on Demand Generation, ABM, and Partner Marketing
- Be in lock step with Tim Ward, CEO at CluedIn, to understand the top priorities in driving awareness for CluedIn as a business
- Develop, implement, and execute comprehensive ABM, demand generation, and partner marketing strategies aligned with business objectives to drive top-of-funnel pipeline growth
- Develop, implement, and execute partner marketing initiatives with strategic partners, such as events, content, and co-marketing strategies
- Drive event marketing initiatives, including virtual and in-person events, to create engagement opportunities and generate leads
- Lead the creation and execution of integrated marketing campaigns across a variety of channels (including email, social, SEO, events, webinars, content marketing, etc) to drive engagement and conversions
- Partner with Sales teams to ensure alignment and integration of demand generation efforts with overall business goals
- Utilise data-driven insights to continually assess and optimise campaign performance, ensuring maximum ROI and effectiveness
- Strengthen and refine Cluedin’s presence as a thought leader in the data management space through content creation, industry partnerships, competitive intelligence and speaking engagements, in order to elevate CluedIn’s brand and drive top-of-funnel growth
- Be a magnet for talent. Build, develop and motivate a high performing marketing team, rigorously managing performance
What you will bring:
- Previous experience building and scaling Marketing functions in early-stage B2B SaaS, with data driven mindset and a passion for building out teams and processes from scratch
- Experience having held a Marketing leadership role in a fast growth B2B SaaS startup, ideally having seen the $5-20m ARR journey
- Strong B2B SaaS Demand Generation and Partner Marketing experience, preferably in the data management or adjacent space. Previous Microsoft Partner experience is a plus
- Strong strategic mindset with the ability to develop and execute complex demand generation strategies that result in business growth
- Innovative thinker with a creative approach to campaign development and problem-solving
- Proven success in creating and managing ABM programs that deliver measurable results; aggressive growth mentality when building leads
- Proven ability to lead a team and inspire cross-functional teams to achieve ambitious goals in a fast-paced environment
- Experience building and developing go-to-market strategies alongside cross-functional teams for top-of-funnel pipeline growth
- Experience hiring, managing, training and developing high performing marketing teams
- Credibility conversing on technical topics and track record having successfully marketed highly technical products
- Builder mentality, hustle and drive to excel
Company Benefits (or equivalent dependent on country):
- Stock Options: Eligibility for our stock option programme, allowing you to share in the company’s growth and success.
- Support for Cost of Living: Receive quarterly support to help with the cost of living.
- Home Office Comfort: Benefit from a £500 (or equivalent) budget for setting up your home office.
- Health and Well-Being: Comprehensive private healthcare package, including a healthcare cash plan, life insurance, and access to our Employee Assistance Programme.
- Time Off: Enjoy 25 days of annual leave plus standard public holidays.
- Investing in Your Growth: We provide 5 paid training days annually, allowing you dedicated time away from work to focus on your professional development.
- Flexible Work Environment: Embrace a flexible working environment with a remote-first policy.
- Work From Anywhere: Flexibility to work from various locations, including abroad, for up to 120 days per year as part of our employee well-being strategy.
- Team Adventures: Participate in exciting global team-building experiences.
Equal Opportunities Statement:
CluedIn is constantly working to maintain and improve our inclusive, friendly workplace. We ensure that both applicants and our people receive unbiased treatment without discrimination on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, race or any other protected characteristic.
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our hiring team.
